It’s pretty common for dentists to loose patients to the dentist down the street. It’s a frustrating situation, but one that can be overcome with the help of authority. According to Dr. Robert Cialdini, establishing authority can make all the difference in attracting and retaining patients.
What does it mean to showcase authority?
It’s all about demonstrating your expertise and credibility in the eyes of your patients. One effective way to do this is by displaying your awards only our website. Whether it’s local or national recognitions, these awards serve as proof of your excellence in dental care. More importantly, they help build trust in potential patients.
It’s crucial to understand that authority isn’t just about being the best dentist—it’s about being recognized as the best. That’s why actively seeking out and applying for local and national dental awards is essential.
Share your achievements proudly on your practice’s website and social media platforms. Use them as powerful marketing tools to showcase your expertise and attract new patients. Need help showing your achievements on your website? Reach out to us, we help dentists improve their online presence while attracting new quality patients.